Amazon just announced an expansion of their Amazon Key program, they will now deliver to your car, assuming that you car is compatible.

Currently, compatible 2015 or newer Chevrolet, Buick, GMC, and Cadillac vehicles with active OnStar accounts, plus 2015 or newer Volvo vehicles with active Volvo On Call accounts can receive in-car deliveries.

We’re not sure that we’re going to take Amazon up on their offer to deliver to our cars yet here, leaving the package on the doorstep is working just fine for now, however, this is a great example of a company combing existing technologies (online shopping, OnStar) to innovate in an industry that is considered “technological” (deliveries). These incremental innovations are how a company uses technology as a lever to compete in their field, not just to keep up.

Read more from Amazon, Ars Technica, or The Verge.